The Sales Advantage Of The Internet Shop
Where do you find the hidden advantage of the internet shop?
When you buy a book through the internet you will come across a phenomenon you would otherwise have no paid attention to. It starts with the price. A book in a bookstore has some price. So far there is no difference with an internet bookstore.
But when you take your book to the cashier, you will find out the difference. In the bookshop you will pay the same amount (unless for some countries that have excluded the tax on the display), but when turning your basket to the cashier you are first asked: “where do we deliver the book?”
Tags: Advantage, Sales, shop